Streaming has changed how we listen to music, but it has never canceled the urge to see and touch it. Over the past decade, Taiwan’s album design has continued to innovate in materials, structures, and visual narrative—recognized by both the Grammys and the Golden Melody Awards.
Starting from “album packaging,” this exhibition treats the album as portable architecture, a readable sculpture, and a stage that can be activated again and again. Through folding, pulling, assembling, and immersion, audiences rebuild a bodily connection with music. Which consists of four parts, including:
Pack, Fold, and Soul — The Art of Album Design : Where design meets dimension – each fold, flap, and texture tells a story.Taiwanese designers transform album packaging into spatial poetry, turning sound into something you can hold, unfold, and feel.
From Beat to Street — The Power of Music Merch : Taiwan’s creative spirit turns music into touchable culture. From festival goods to collectible art, each piece carries a pulse – a vibe that lives on long after the show ends.
Lights, Sound, and Crowd — The Energy of Taiwan Live : Feel the heartbeat of Taiwan’s stages – where the lens captures every spark, shout, and soul. This zone immerses you in the raw emotion of live music – the moments that define who we are.
Code, Stage, and Future — Taiwan’s Tech in Tune : Where tech meets emotion, and every ticket becomes a memory. Taiwan’s creative tech teams reimagine concerts in 8K,making every beat an experience that lasts beyond the show.
When you open an album here, put on a device, or step between lens and soundfield, you are choreographing an act of seeing and listening. This is not nostalgia for a golden age; it is a proof of concept: objects still matter, the live can be designed, and music is still becoming—and you are invited to help shape what comes next.
For anyone interested in design within the music industry, you can join the event for free from November 27 to December 7 at TCDC (Front Building) / Creative Space, 5th Floor.
We are aliens who travel between galaxies to find the music we love across the universe.🛸💫